Category Archives: Deals and Promos

Are You Ready For Summer?

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Our great selection of Maui Jim sunglasses will help finish off your summer “must-haves”.


Towels? Check. Headphones? Check. New shades? No? Well, your wish is our command. We’ve got a ton of sunglasses to choose from right now, and no bigger collection than our Maui Jim brand.

Whether it’s the polarized Wiki Wiki model or the tougher-than-saltwater Peahi pair, you’ll find your 2015 summer eyewear today. And with plenty of styles for both men and women to choose from, now is the perfect time to buy.

And as long as you’re doing a little recreational shopping, keep in mind we’ve got a ton of new watch styles in as well, not to mention some great deals on the vintage wallets of America’s pastime. Your new summer wardrobe just won’t be complete without some complementary accessories. Aloha!

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New – Dosh Wallets

These cutting edge radio-frequency identification (RFID) billfolds are always keeping you safe.

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New – Eone Watches

Those stylish watches you’ve been seeing in all those movies and TV? We’ve got them right here. :)

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Shop – Adidas Watches

Bring a little life and color into your workout routine or daily routine with these sporty spark plugs now.

Last Chance For Mother’s Day

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Make Mom Happy Now
 
Place your order now and make your mother proud that she has such a smart kid. :)


We know you feel. You’re getting into freak-out mode with Mother’s Day being Sunday and you not having a gift for her yet. But even with only four days left, you still have time to make her year!

Use the discount code MOTHER10 to receive 10 percent off your purchase. We have next-day shipping available, too, so you can still have it by Friday if you place your order NOW!

No matter what she likes, WatchCo has it. A new sports watch? Right here. Something she can wear casually while she works in the garden or goes for a stroll? We got that, too!Perhaps you want to get her a watch like that lovely Citizen Eco-Drive pictured above. Well, check them all out here.

But, SERIOUSLY, you’ve gotta make it happen now. We’ll get these orders shipped out as fast as we can, so stop reading and get your Mother’s Day discount now!

*Some restrictions could apply. But we don’t follow all the rules. :)

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New – Ladies’ DKNY

The summer collection is here, just in time to hook Mom up with some fresh style.

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New – Ladies’ WeWOOD

More colors, more designs and more fun have all arrived with our new WeWOOD watches for women.

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Shop – Ladies’ Pulsar

If you can’t find a Pulsar watch that your mom wouldn’t love, then–simply put–there is not one made.

Your Mother Would Be All Over This Sale

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Don’t wait until it’s too late to find a great giftfor Mom. Use discount code MOTHER10 now!


She gave birth to you. She took care of you. She raised you right. And now here’s your chance to return the favor for all of that today. (Okay, maybe not ALL of it.)

In the same way your mom was with you everywhere you went when you were a kid, you can be everywhere with her now. Every time she admires the new watch on her wrist, she’ll think of you, and what a great kid you are! (Not to mention your good taste in online accessory web sites. :) )

Whether she wants a new sports watch, a formal timepiece, a new pair of sunglasses or even a summer wallet, we’ll make sure you save. Just enter the discount code MOTHER10 at checkout to receive 10 percent off your purchases.* Mom would be proud at your shrewd shopping sense, wouldn’t she?

The pre-sale will only last for a few days, though. Make this Mother’s Day a great one with her new gift only a few clicks away. After all, she does deserve it. :)

*Some restrictions could apply. But our mothers would be disappointed with us if we enforced them.

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Shop – Ladies’ TOKYObay

With dozens of different styles, colors and models, you won’t have any issue picking out the perfect Mother’s Day present.

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Shop – Daniel Wellington

These Swedish imports are the fun, colorful watches your mom has been looking for.

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New – Ladies’ Skagen

For the mother who wants something simple, understated and classy, these new Skagens all make perfect gifts.

A Brief History of the Wristwatch

For today’s WatchCo post, we welcome in guest blogger and author Adam Partridge. Fresh off writing and publishing An Illustrated History of the Wristwatch, Adam shares some of his findings below that he came across in his research. You can read more about his book at the link above.

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The timeline of the wrist watch has come full circle. From starting out as a luxurious piece of jewelry, to becoming an essential for some professions and back around again to being a stylish accessory.

The first ever wristwatch was 1876 purchased by a Hungarian Countess–one of the original hipsters setting the trends of the time. She desired it as a piece of jewelry rather than for the purpose of keeping time, because why would you need to keep track of time when your blood is blue? This stylistic choice was first shunned by men, having a preference for the pocket watch.

That all changed in the late 19th century when the military found it was more practical to have a watch on your wrist rather than in your pocket. I guess there wasn’t so much time in a war zone to pull out a pocket watch the size of your face and check to see what time you were meant to spring into battle. (Unless of course you planned on using it as a shield from incoming bullets.) Once the wristwatch had been legitimized for men through its use in the military, it slowly became a common accessory for the public. From then onwards the wristwatch developed into a time keeping instrument of luxury and style through a series of evolutions in technology and fashion.

Here is a rundown of some of the more intricate watches that were part of what evolved the wristwatch into what it is today.

It may be lacking its crown, but a crown doesn’t make a Rolex any more than it makes a king as this guy will tell you…

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The brilliance of the Rolex Oyster lay in its patented hermetic seal (It’s water resistant and stops dust.) It has remained an iconic piece ever since its genesis in 1926 and has sealed its place in Rolex’s history, as well as the history of the wristwatch, as an innovative step forward in horology.

The Hamilton Ventura was the first battery-powered watch and was favored by a man who lends further evidence to the fact that you don’t need a crown to be called a King, Elvis Presley. The timepiece introduced electronics to the watchmaking world with its battery-powered mechanics and its asymmetrical style, which is completely unique.

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Ten years later, Omega SA came out with the watch that brought time to the moon, the Omega Speedmaster, aka The Moon Watch. It was worn by Buzz Aldrin as he and the Apollo 11 team landed on the moon’s surface. As a result, has been immortalized in the watching making world. The Omega’s Speedmaster was the only watch put forward to NASA that survived their rigorous tests.

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It was in the early ’60s that the race to produce the first Quartz watch took place between the Swiss watch making companies and the Asian watch making company Seiko. The outcome ended the Swiss hegemony in the watchmaking industry with Seiko developing the first Quartz watch–the Seiko Quartz Astron. It took 14 years for the Swiss watch making world to retaliate with their last hopes of keeping a presence in the industry, dependent on a syndicate of Swiss watch companies. After establishing a research fellowship of different Swiss watch companies–Elrond style–they came up with the Swatch, the one watch to bring them all under affordable mediocrity. Within two years of its release, the Swatch sold more than 2.5 million watches.

Now that we have seen the wristwatch’s usefulness expire at the popularity of the mobile phone–but ever keeping in with the times–the wristwatch has taken another step in its evolution; the smart watch. Released in 2013, the Pebble Smartwatch received most of its funding from Kickstarter; $10,266,844 to be exact. It’s a sign that the wristwatches’ technological progress isn’t dead, but it does seem that the true future of the wristwatch currently lies in luxury.

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NEW Fossil Watches Are Here

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The New Fossils Have Arrived!
 
With the dawning of a new season comes the launch of the Fossil Spring Line.


The first day of Spring is nearly upon us, so it’s time for us all to clean everything out and start fresh. Kicking things off is Fossil, one of the brands that has always given you a massive selection to choose from.

We now have new Boyfriends in stock. We just got in some somegents’ Townsman models. And to top everything off, the new Fossil Nate and Grant releases are just a few clicks away from being on your wrist.

But don’t let your spring wardrobe makeover stop with watches. Check out the latest sunglasses and wallets that have just arrived to us as well. Spring means starting anew, and it all begins with you.

The thaw is here, and winter won’t be coming for quite some time. So take advantage of everything the 2015 Fossil Spring Linehas to offer you now!

Shop – Rawlings Wallets

Baseball season is around the corner. Get in the swing of it with a ballpark billfold.

New – Diesel Watches

Bigger, better, cooler are just three of the descriptors we have for the new Spring line.

Clearance – House of Marley

Whether it be headphones, watches or ear buds, this is your last chance to get these 2014 styles at deep discounts.

 

Your Final Chance To Save

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St. Patrick’s Day may not be until next week, but this sale won’t last that long!


Back for the last time in 2015, our LUCKY10 discount code is going to be saving you money on your watch, wallet andaccessory purchases this week. It’s our way of saying Happy St. Patrick’s Day to our customers. :)

You’ll be able to use this code on virtually everything we carry.* After you enter it in, you’ll get 10 percent off your entire purchase. Whether its clocks, watches, or anything else, you are going to save at WatchCo this week.

So whether it’s one of the brand new smart watches that have recently become available or maybe a bumpin’ pair of cans, you have until Friday at midnight Eastern to make your choices. After that, the discount code deactivates, and you’ll have to wait until St. Patty’s day 2016 to use it again.

Hit us up if you have any questions. Otherwise we hope you all enjoy your corned beef and cabbage, your green beer (responsibly) and–of course–your good luck!

*Some restrictions may apply.

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Shop – LEGO Clocks

Every one of these clocks is…what’s the word…how about AWESOME? :)

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New – WeWOOD Sunglasses

Don’t be the last one in your group to get your wooden sunglasses this summer–be the first!

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Clearance – Rockwell

They’re not just for skaters anymore. If you’re young at heart and looking for something new, check out Rockwell now.

All You Need Is Love: Save Now!

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Love is all you need:
 
Our Valentine’s Day Sale is back!!


“There’s nothing you can do/But you can learn how to be you in time.” Wise words from the Fab Four, but how can you learn what to get that special someone for Valentine’s Day?

We’ve got you covered here at WatchCo. Not only do we have several good choices in this email as well as a hand-picked Valentine’s Day gift collection on our site, but we’re also offering it to you all with a discount, too!

Use the discount code VALENTINES14 to receive 14 percent off any order placed before Friday at midnight. This deal expires soon, so make your choices ASAP! :)

(Discount code eligible for most–but not all–watch brands.)

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Shop – WeWOOD Watches

Powered by the motion of your wrist and daily activities, our Automatic Watches will never need a battery replacement.

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New – Stewart/Stand Wallets

Keep your credit cards and your identity safe by protecting yourself with these hip wallets.

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Clearance – Fossil

Collect them all while Fossil still has some left! Vintage styles at their lowest prices ever.

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What If Watches Disappeared?

While many “experts” have already predicted it, have you actually wondered what the world would be like without watches? No one would be on the same schedule. There would be nothing but guesswork that went into knowing when you had to be somewhere or do something. And the number of people pointing to their wrists on the street asking passersby for the time would reach an all-time high.

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Flava Flav would make a killing in a watch-less world.

Think about it, though. If watches disappeared, that would mean that they were in fact in existence before. So every one of us watch wearers would be going all Butch Coolidge on the world. The convenience, the comfort, the fashion statement–all of those things would be gone. But these are the three things that would bug me the most:

1. I couldn’t leave the house on Sundays without fear of missing my favorite show.

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I can’t go to bed Sunday nights without seeing what jam these guys got out of (or into).

Think about how the characters on The Walking Dead are dealing with a timeless world. Maybe if everyone still had working watches, things would not have gotten as bad as they are, as the show is now in the midst of Season Five. Rick finally looks like himself again after Carol recovered his old watch. And Abraham would know just how good of time he and his crew were making in driving to Washington, D.C. Beth could also have covered up that nasty IV scar with this lovely Southampton Classic from Daniel Wellington, too.

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Make sure to regularly clean the walker blood off of it, Miss Greene.

Featuring a two-year warranty with a lovely pink-and-blue NATO strap from England, this watch is perfect for any woman looking for a fresh time-teller on her wrist. Notice the rose gold case as well; I know I’d be upset if this model all of a sudden stopped existing.

2. You’d always be at the mercy of the sun.

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This guy looks like he’d NEVER screw ANYTHING up for you.

Picture this: You’re enjoying a beautiful day on the water catching a ton of large mouth bass. Your wife Emily said she is making a lavish Italian dinner for you, but you need to be at the table promptly by five or your kids and her will be the only ones enjoying it. But you have no watch! How do you know when you have to end to the best fishing day of your life to go enjoy your favorite meal? By where the sun is in the sky? Are you really going to leave something as important like that to chance?

Surely not. When it comes to fishing and food, I know that I can never be trusted to make the right decision. I’m sure there are parallels in your lives, too. Which is why we both need this Classic Smart Watch from Cogito.

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Just so you know, Emily is calling you right now.

Not only will you know the time, but if Emily needs you to pick up capers or Parmesan cheese, you’ll find out she’s been calling your (non-waterproof) cell phone that you have locked up in your boat’s glove compartment away from the wetness that could destroy it. You can also check in on any sports scores and emails while you’re waiting for your next bite with this Cogito, too. In today’s world, this is more of a necessity, so to imagine something like this gone from our lives would surely send all of us into panic mode.

3. How would we know how rich rappers were?

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No word if this watch cost Weezy A Milli.

One thing we know about today’s hip hop stars: Flashing wealth is not trendy, it is now obligatory. From the days of Public Enemy and N.W.A. rapping about the poverty-stricken neighborhoods they live(d) in, we now hear rappers like B.o.B and T.I. spitting lyrics about expensive shades, stacks of cash and all the alcohol you can possibly imagine consuming in their luxury vehicles and billionaire mansions.

What’s the easiest way to visually show off that affluence? A phat, chunky blinged-out wrist watch just below the hand clutching the mic. Lil’ Wayne and Eminem are noted watch aficionados. And–let’s face it–Jay-Z could put together a whole album about his watch collection because he never shuts up about it in his songs.

But if you want something more tasteful–more realistic–and something that you can actually use to tell time rather than just have a $50,000 bracelet weighing your wrist down, then this Calibre 8700 from Citizen is perfect.

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You won’t need shades checking the time on this.

Sure the gold and diamonds make this watch look stunning. But the perpetual calendar function automatically changes the date in months with fewer than 31 days. And the Eco-Drive technology means you’ll never have to worry about changing the battery. Throw in the alarm feature, and you have one of the most stylish functional watches we carry. And your album doesn’t need to go platinum to be able to afford it.

I don’t want to imagine a world without watches from a personal or professional standpoint. And after reading this, hopefully you agree. Don’t take your watches for granted, and always make sure you have at least one spare in reserve.

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The Quality of Cheapo

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Rolex ain’t got nuthin’ on these guys.
From the-name-misrepresents-the-brand-department, WatchCo has added another line to its collection: Cheapo Watches. Now before all of you pretentious luxury lovers stop reading this post, at least hear me out for another few hundred words. I am fairly certain you’re going to be glad you did.

Cheapo originally started as a clothing brand in 1997 that eventually branched off into designing and producing watches as well. Its mission was to produce wardrobes and accessories that anyone could wear, even those who had no attachment to the fashion industry.

Appealing to everyone meant having price points well below even the three-digit sales tag. And Cheapo did just that. In fact, all of the nearly two dozen styles we carry from Cheapo are each priced at $79.95. For less than $80, you can actually own a high-quality watch with a Japanese quartz movement, mineral glass crystal and genuine leather strap. Take it from a guy who works full time in the industry–that is rare.

What really sets these watches apart from the other brands we carry is not only the unique designs, but the combination of pieces that make these watches truly different. Take this Ben Franklin model for instance:

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“It’s all about me, baby.”
Note the genuine leather strap with the multiple steel buckles, giving it sort of a NATO strap look. The case is simple enough, but you can’t tell me that this watch would not be a huge hit at a party. I mean, where else would you see something like this Fisherman watch?

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With part one achieved, now all you need is the sea on your wrist.
Here’s another shot of it below, this time in action:

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A bushy beard, a tat sleeve, a mug of fair trade and the Cheapo Fisherman watch. No word on if this photo was taken at an old Iron and Wine basement show.
Cheapo truly offers something for everyone. For instance, it’ll be November soon, and you’ll need to start your holiday shopping with some gift ideas. So what do you get for that darn Devil-worshiping, cat-loving nephew of yours? Problem solved:

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All hail Satan right MEOW!
 Or perhaps black and bling is more your style. How about this diamond watch (for $79.95)? Cheapo doesn’t have a “hip hop” collection per se, but if it did, this bad boy would be the headliner:

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#TURNT
All seriousness aside (kidding :) ), Cheapo does make some more (conventionally) fun watches as well. I think we all know that person in our lives who not only wears this watch but also has adapted the lifestyle it promotes:

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Clearly the wearer of this only cares about making a fashion statement and not about being on time.
So if you’re looking for something new, give Cheapo a try. There are a lot of different dials and straps to choose from, and that $80 in your pocket isn’t exactly going to spend itself. The metal is all stainless steel, and each watch comes with Cheapo’s two-year warranty, too, giving you a minimum of 730 days to show off to your friends.

After that, you’re on your own. Or just pick up another Cheapo–they’re not too pricey. :)

10 Things The Apple Watch Won’t Do For You

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Don’t wait until February! Break out the duct tape and make your own Apple watch today!
One of the geekiest buzz announcements of 2014 was Apple’s introduction of the Apple watch to the public. Sure, we don’t know how much it will cost or when or where you can buy one. But it’s coming. Someday. (In February 2015. Maybe.)

So is the Apple watch going to be the only watch that anyone who is anyone will wear going forward? Absolutely! (If you believe everything Twitter and the rest of the Internet has to say.) But being the horophile that you are, you can already see through the hype and know that one singular watch will never become the end-all, be-all timepiece for any self-respecting watch wearer.

Researching the Apple watch at an even rudimentary level, you can see that while it truly is a fantastic product, it does have its share of shortcomings (10 by my count so far). So without further adieu, let’s look at 10 of the watch aspects that you can’t get from the Apple watch.

1. You must own another Apple device to use the Apple watch properly.

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Not to mention what you had to pay for the case that the case came in.
Forget for a second that you’ll be paying several hundred dollars at a minimum for the Apple watch. If you want to take full advantage of the fitness and music apps, you’ll have to purchase an iPhone, iPad, iPod, iCashSuck or some other Apple device first. So if you are an Android or any other phone user, you’ll have to swing down to your local phone store (I’m sure you won’t be sitting there all day), hope you can get an iPhone with the current state of your contract and then re-download all your apps. (My wife watched an entire season of Sex and the City in the time it took me to get all my apps reset last time I converted.)

If you really are serious about wanting a fully functioning smart watch without investing the better part of a grand, then check out the Meta collection we have, specifically the M1 Color Bluetooth  4.0 watch. You’ll get a ton of functionality at a much lower price.

2. The Apple watch restricts you to only two size choices.

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A massive difference in size (if you ask anyone who hasn’t seen this).
Are you a 38mm or 42mm person? Those are the two categories Apple sees its customers within. Want a tiny watch for your delicate wrist, ladies? Sorry, you’ll have to get the chunky “small” 38mm one. What about you, fellas? Apparently Apple has not got the memo from literally every other fashion watch company that big is (and has been) in for years. For you guys, Apple has the “large” 42mm watch–a case diameter that measures smaller than dozens of women’s watches we carry.

So if you want a stylish, smaller ladies’ watch , consider this Caravelle New York steel model. Or if you want to go big, then really go big with this 65mm massive SBA Chronograph from Diesel.

3. The Apple watch can’t charge itself on its own.

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Not actual size. Just actual size level of frustration.
I don’t know about you, but I’m annoyed enough having to charge my phone. Every. Single. Day. I don’t really need the headache of charging something else daily. And while Apple has been coy about how long a charge lasts thus far, it will be nearly impossible to build a power cell that will be longer-lasting than one day, if iPhones are any sort of guide.

If you NEVER want to have to worry about your watch dying you, just get one that is powered by something that is always wireless attached–your wrist. Automatic watches like this Bulova BVA Dual Aperture is powered by your movement. That’s a lot cheaper and more convenient than electricity.

4. You can’t get an Apple watch made with a titanium case.

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Fire away, fire away! (Just not at an Apple watch.)
Long held as the most durable watch case material for watches, military personnel, law enforcement, first responders, divers and anyone who requires their watches to be tough in their field, titanium is the one metal that seems to hold up through anything. However, the Apple watch is only made in steel (like most other watches), aluminum (the same material as those soda cans your one-year old can crunch in her fist) and gold (Donald Trump would need a loan to afford that model).

Unless you plan on wearing kid gloves with your Apple watch, look another direction for your timepiece. David Guetta and Sia would undoubtedly agree that something like a Bertucci A-2T Vintage (for him) or an M-1T ProColor (for her) would both be more suitable when considering the durability of titanium.

5. Your security can never be guaranteed with an Apple watch.

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If only the iCloud was hacker-free, right J-Law?
You have enough going on in your life without giving cyber-criminals another venue to steal your identity, don’t you? After all, why buy an Apple watch when all of your banking information, credit reports and access to email and social media accounts are on your phone. Sure, Apple tells you it’s secure. But as Jennifer Lawrence can attest to, we’ve all heard that before.

So why take the chance, ladies? You surely don’t need to; not when there are many stylish alternatives out there that ARE GUARANTEED to never surrender any personal information to the public. Hackers can try to crack the Ice-Watch Pink Sili all they want. Nothing except an exquisite movement is hidden inside.

6. The Apple watch is essentially disposable.

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Now you can throw out your iPhone and Apple watch together.
iPhone users can already attest to this: A new iPhone is released, and you throw out your still-functioning iPhone just to get the new one that is (allegedly) better. With this first-gen Apple watch, how long will it be before it too is rendered obsolete? Two years? A year? Six months? And then you’ll be back in line waiting to throw the better part of a thousand of your hard-earned dollars at a tech giant that thrives on convincing you what they sold you 8 months ago is now garbage.

Don’t let them play you. You’ll always be chasing trends. You’re too smart for that. So invest your money in something that will last. Not just years, but generations. A Victorinox Swiss Army Night Vision watch is something that your grandchild can pass down to his grandchild. That’s quality that lasts and certainly something to be valued, especially in our current “throw-away” culture.

7. The Apple watch won’t slide underneath your shirt cuff easily.

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II have no doubt this WON’T drive you nuts. All day. Everyday.
Both sizes of the Apple watch measure in at an extremely clunky 12.6mm. For reference’s sake, the new iPad Air 2 is 6.1mm thick. That means the Apple watch is more than twice as thick as its new tablet. And considering today’s fashion is all about form fitting clothing, the Apple watch doesn’t stand a chance at easily sliding under your button down work shirts.

Thin is in. So you have a wide variety of choices of watches that are both sleek and stylish. One of them happens to be the Obaku Harmony Ultra-Slim model that is perfect for men and women. Do yourself a favor, and pick one of these up. You should enjoy your day without futzing with your wrist every couple minutes.

8. An Apple watch cannot say anything about you.

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“I want to be different just like everybody else!”
At first look at the different styles the Apple watch comes in, you can see that there are a few different dials and colors. But look closer. Each has a rectangular case. Each has the crown at the same spot. Each has the same-shaped strap. Are all of these models really that different?

What if you want a mesh band? Or a cherry red dial? Or a forest green strap? Or a round case? Simply put, it’s impossible to express your individuality when you’re wearing a watch that for all intents and purposes looks like a watch that every other hipster or tech geek is wearing. Honestly, where’s the fun in that?

So if you really want to dare to be different with a smart watch, a Mota G2 Pro looks great on anyone’s wrist. Or if you want to go with something full of color, how about the Cogito POP Raspberry Crush smart watch? Now wearing one of those really says something about the person you are.

9. The Apple watch cannot be a for-sure fashion hit.

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“Why yes, I am GUESSING you look beautiful tonight.”
Remember Google Glass? And Bluetooth headsets? They were supposed to be the next big thing in 2009 and 2013 respectively. And they never hit. Granted, the Apple watch is not as noticeable because it’s on the wrist rather than the head. But if you decide to get an Apple watch, you might always be remembered as “Bluetooth Johnson” and Randall Meeks are today.

Go with the traditional. The tried-and-true. Go with something that has been around and already has garnered the respect of fashion critics for decades. Something like the Nava Wherever Twilight watch for women or the Daniel Wellington Canterbury Classic in our men’s collection are both excellent selections.

10. The Apple Watch can’t just leave you alone.

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“PLEASE! WHERE DO I UNPLUG?!?!?”
In our world of increased connectivity through our e-mail, our phones, Facebook, Twitter, Instagram and others, many of us who are on-the-go have the added pressure to always stay connected 24/7. But is that healthy? Can we become too connected? Do we really need yet another device that will chime in our ear, buzz our wrists or alert our minds to something that will wreck our current train of thought?

The answer to the last question is no. Enough is enough. We have enough things going on in our lives without something else interrupting it. You know that annoying family member or co-worker that is always tapping you on the shoulder and keeping you from being efficient and/or enjoying life? That’s the Apple watch. It never knows when to just let you be.

We here at WatchCo have plenty of unobtrusive watches that know when to stay out of your way. The Fossil Georgia crystal won’t illicit any beeping to wake you from your peaceful slumber. And the Citizen Eco-Drive Perpetual Calendar Chronograph will never be talking over you. It always knows when to keep quiet.

So check out the watches on our site that can do what the Apple watch can’t. You never know what you’re going to find.