Share your fashionable point of view starting with this hip watch with 64 Swarovski® crystals on the pink gold-tone stainless steel case. A sleek pink gold-tone stainless steel bracelet and a silver dial dotted with 6 Swarovski® crystals. Case size is 34mm. A beautiful timepiece for ladies, this classic watch offers precision accuracy with elegant style for a night out. Water resistant to 30 meters. Band width is 14mm. Model # EM0233-51A
CITIZEN launches a new campaign in collaboration with Wieden+Kennedy, Better Starts Now. This is the simple belief that no matter who you are or what you do, it is always possible to make something better — and now is the time to start doing it. We believe that better and now are both infinite, and that there is always a next ‘better’ and a new ‘now’ in which you can start pursuing it. It was clear from the onset of this project that we are dedicated to this ideal…not to the past but to the present, and all the way we can improve it. To help communicate this belief to the world we have created a new global CITIZEN brand movie, brand identity and brand website that represents out Better Starts Now philosophy.