The name ‘LEGO’ is an abbreviation of the two Danish words “leg godt”, meaning “play well”. It’s our name and it’s our ideal.
The LEGO Group was founded in 1932 by Ole Kirk Christiansen. The Company has passed from father to son and remains a family owned business even today: Owned by Kjeld Kirk Kristiansen, a grandchild of the founder.
It has come a long way over the past almost 80 years – from a small carpenter’s workshop to a modern, global enterprise.
The LEGO Group is a privately held company based in Billund, Denmark. The company is still owned by the Kirk Kristiansen family who founded it in 1932.
The LEGO Group is engaged in the development of children’s creativity through playing and learning and it is this core philosophy that is built into every LEGO brand watch and clock.
Your child will love this Lego watch featuring the character The Joker from the DC Super Heroes series The band and case are made from high-quality plastic and the easy to read green dial will keep your child looking their best while having fun at the same time This watch is also water resistant to 50 meters and comes with a full-sized Lego figurine