[BRAND NEW] For Summer 2018

Give Sight To SomeoneWith every pair of sunglasses you purchase now from TOMS, they will help give sight to a person in need of it.

June will be here next week, WatchCo-ers! And with all of the new models we just got in from TOMS, you can do a lot for someone besides yourself when you pick a pair of them up, too.Not only are TOMS' styles cool and appealing to everyone, but every time a pair is sold, TOMS graciously helps out sight-impaired people around the world. In fact, TOMS has also been donating a pair of shoes to those in need for the past ten years as well. (Hence, TOMS' One-For-One mantra.)So know that not only are you getting a really cool pair of sunglasses when you choose TOMS, you're also helping make a real difference for humanity as well. And while you're selecting your new frames, pick up a new watch, pair of eyeware, bag, duffel or another awesome accessory that can be sent to you today. Happy Memorial Day from all of us at The Watch Co, everyone!New - Hex Device CasesProtect your iPads, iPhones and other mobile devices in style with any of these fine cases from the good people at Hex Brand.Shop - Diesel TimepiecesBigger, better and cooler are just three of the descriptors we have for the newest watches that just hit our shelves from Diesel.Shop - G-SHOCK WatchesFrom the hip-hop community to the scientific industry, everyone loves a G-Shock! Check out the newest summer models we just got in stock now!